Some people do not believe that there is any money to be made in bodybuilding. However, I disagree. I think that those of us who are extremely passionate about our bodybuilding lifestyle can actually turn it into a career by helping others. While at first it may not be readily apparent how to go about doing that, there are many avenues to achieve that outside of becoming a professional bodybuilder which is something that not everyone will be able to achieve:
* Personal Training
* Owning a Gym or Personal Training Studio
* Becoming a Fitness Author
* Creating Your Own Fitness Videos and Selling Them on TV (Tony Little comes to mind)
* Becoming an Owner of a Sports Supplements Company (Lee Labrada comes to mind)
While this is not a comprehensive list, these are the items that come to my mind immediately when I think of making money in the fitness industry. While modeling and being a top level professional bodybuilder are also ways to make money, not all of us can make good money from those avenues, so as a result, I refrained from including those items in my list.
The reason I placed personal training at the top of the list is because in my opinion, this is the easiest way to start making money from your passion in bodybuilding; as long as you are equally passionate about sharing your knowledge and teaching others. Also, if you play your cards right, through personal training you can build an impressive network of people and also create a capital that will allow you to diversify into other areas of the fitness industry; such as either gym ownership, personal training studio ownership, fitness product development, or sports nutrition supplements manufacturing. Needless to say, you can also become a fitness author as well which is something that you can do at the same time that you practice personal training. With so many ways to get published today through either print on demand companies or e-books, there is no reason why you cannot get your knowledge placed in print.
So as you can see, personal training can help you to create a base from which you can then diversify and expand your fitness career. It will take a lot of hard work, planning and determination, but then again, that is no different than following the bodybuilding lifestyle; so none of this should be new to you.
The biggest problem I see most trainers face is that way too often great personal trainers with vast knowledge on the subject make very little money from the profession. One may ask: “How can this be?” Well, the answer to this question is simple. Like any profession, personal training is a business and has to be run accordingly. It’s like any other business.
Think about it. You could even be a Medical Doctor who decides to start his own independent practice, and if the practice is not run with business knowledge, there will not be enough money to pay the bills. So even though your driving force should always be your passion to help others, you still need to apply sound business practices.
Because of this, I recently decided to conduct an interview for my About.com website with one of the most successful personal trainers I personally know, Chris Fernandez. In this interview I had Chris share his philosophies about training, supplementation and nutrition, as well as talk about the business practices that have allowed him to establish a very successful personal training practice by coaching high profile clients and charging $5,000 per month per client. Here is my Chris Fernandez Interview and I hope that if you are already practicing personal training or are looking to start, that you benefit from it.